Customer relationship management : a strategic approach / Denise Lopez.
Material type: TextPublisher: Forest Hills, New York : Willford Press, 2020Description: viii, 215 pages : illustrations ; 27 cmContent type:- text
- unmediated
- volume
- 9781682858479
- 658.812 L881c 23
- HF5415.5 .C87
Contents:
Customer relationship management : an introduction -- Customer relationship model -- Strategic customer relationship management -- Operational and collaborative customer relationship management -- Analytical customer relationship management
Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Buhi Campus Library | Circulation Section | CIR 658.812 L881c 2020 (Browse shelf(Opens below)) | 1-1 | Available | 00025-BUH | ||
Books | Main Library-Nabua | Circulation Section | CIR 658.812 L881c 2020 (Browse shelf(Opens below)) | 1-3 | Available | 025723 | ||
Books | Main Library-Nabua | Circulation Section | CIR 658.812 L881c 2020 (Browse shelf(Opens below)) | 2-3 | Available | 026178 | ||
Books | Main Library-Nabua | Circulation Section | CIR 658.812 L881c 2020 (Browse shelf(Opens below)) | 3-3 | Available | 026337 |
Includes bibliographical references and index.
Customer relationship management : an introduction -- Customer relationship model -- Strategic customer relationship management -- Operational and collaborative customer relationship management -- Analytical customer relationship management
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