Learning Resource and Development

Internet marketing / (Record no. 29053)

MARC details
000 -LEADER
fixed length control field 01477nam a22003377a 4500
003 - CONTROL NUMBER IDENTIFIER
control field CSPC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250603085551.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250307s2022 ph a b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786214270866
040 ## - CATALOGING SOURCE
Original cataloging agency CSPC
Language of cataloging eng
Transcribing agency CSPC
Description conventions rda
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number Ag97i
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Agustin-Acierto, Marife,
Relator term author.
245 10 - TITLE STATEMENT
Title Internet marketing /
Statement of responsibility, etc. Marife Agustin-Acierto and Gilfred Abad Acierto ; Annabelle Gordonas, editor.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Intramuros, Manila :
Name of producer, publisher, distributor, manufacturer Unlimited Books Library Services & Publishing Inc.,
Date of production, publication, distribution, manufacture, or copyright notice 2022.
300 ## - PHYSICAL DESCRIPTION
Extent x, 221 pages :
Other physical details illustrations ;
Dimensions 26 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
490 0# - SERIES STATEMENT
Series statement Outcome-based education
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The digital revolution: brief history -- Marketing concept and principles -- Electron retailing -- The internet for distribution -- E-marketing communication tools -- Engaging customers with social media -- Buying digital media space -- Ethical and legal issues.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Online marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Acierto, Gilfred Abad,
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gordonas, Annabelle,
Relator term editor.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Koha item type Books
Classification part 658.872
Item part Ag97i
Call number prefix FIL
Call number suffix 2022
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     CAMPUS CSPC CAMPUS CSPC Filipiniana Section 03/07/2025   FIL 658.872 Ac47i 2022 001503-BUH 03/07/2025 1-1 03/07/2025 Books
    Dewey Decimal Classification     Main Library Main Library Circulation Section 05/21/2025   FIL 658.872 Ag97i 2022 029672 05/21/2025 1-1 05/21/2025 Books