Media now : understanding media, culture, and technology / Joseph Straubhaar, Robert LaRose, and Lucinda Davenport.

By: Contributor(s): Material type: TextTextPublisher: Mason, Ohio : Cengage, 2025Edition: Eleventh editionDescription: xxi, 618 pages ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9798214135625
Subject(s): DDC classification:
  • 23 384.0973 St826m
LOC classification:
  • HE7775 .S79 2025
Contents:
Part One. Media and the information age -- The changing media -- Media and society -- Part Two. The media -- Books -- Print and e-newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television -- Social media -- Video games -- Public relations -- Part Three. Media issues -- Advertising -- Media uses and impacts -- Media policy and law -- Media ethics -- Global communications media.
Summary: "Media Now, Understanding Media, Culture, and Technology, Eleventh Edition"-- Provided by publisher.Summary: "Straubhaar/Larose/Davenport's MEDIA NOW: UNDERSTANDING MEDIA, CULTURE, AND TECHNOLOGY, 11th Edition, thoroughly illustrates how media technologies develop, operate, converge and impact society. Its comprehensive introduction to today's global media environment includes ongoing developments in technology, culture and critical theory that transform this rapidly evolving industry. Coverage of history, theories, concepts and technical knowledge prepares you for a career in online, interactive and traditional media. Expanded coverage includes social media consumption, policy changes for internet governance, international trends, online privacy protection, media ethics, mobile media and more. You will learn how various media came about and changed to survive economic shifts in society, culture and technology. Become media savvy as the text opens the back door on media operations and decisions"-- Publisher's website.
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Holdings
Item type Current library Shelving location Call number Copy number Status Date due Barcode
Books Books Main Library Circulation Section CIR 384.0973 St826m 2025 (Browse shelf(Opens below)) 1-1 Available 032770

Includes bibliographical references and index.

Part One. Media and the information age -- The changing media -- Media and society -- Part Two. The media -- Books -- Print and e-newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television -- Social media -- Video games -- Public relations -- Part Three. Media issues -- Advertising -- Media uses and impacts -- Media policy and law -- Media ethics -- Global communications media.

"Media Now, Understanding Media, Culture, and Technology, Eleventh Edition"-- Provided by publisher.

"Straubhaar/Larose/Davenport's MEDIA NOW: UNDERSTANDING MEDIA, CULTURE, AND TECHNOLOGY, 11th Edition, thoroughly illustrates how media technologies develop, operate, converge and impact society. Its comprehensive introduction to today's global media environment includes ongoing developments in technology, culture and critical theory that transform this rapidly evolving industry. Coverage of history, theories, concepts and technical knowledge prepares you for a career in online, interactive and traditional media. Expanded coverage includes social media consumption, policy changes for internet governance, international trends, online privacy protection, media ethics, mobile media and more. You will learn how various media came about and changed to survive economic shifts in society, culture and technology. Become media savvy as the text opens the back door on media operations and decisions"-- Publisher's website.

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