MARC details
| 000 -LEADER |
| fixed length control field |
02962cam a2200433 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
23581512 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
CSPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20261020162537.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
240227s2025 ohu 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2024933476 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9798214135625 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
23581512 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
CSPC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 043 ## - GEOGRAPHIC AREA CODE |
| Geographic area code |
n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HE7775 |
| Item number |
.S79 2025 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Edition number |
23 |
| Classification number |
384.0973 |
| Item number |
St826m |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Straubhaar, Joseph D., |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
| Title |
Media now : |
| Remainder of title |
understanding media, culture, and technology / |
| Statement of responsibility, etc. |
Joseph Straubhaar, Robert LaRose, and Lucinda Davenport. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Eleventh edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Mason, Ohio : |
| Name of producer, publisher, distributor, manufacturer |
Cengage, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxi, 618 pages ; |
| Dimensions |
28 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Part One. Media and the information age -- The changing media -- Media and society -- Part Two. The media -- Books -- Print and e-newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television -- Social media -- Video games -- Public relations -- Part Three. Media issues -- Advertising -- Media uses and impacts -- Media policy and law -- Media ethics -- Global communications media. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Media Now, Understanding Media, Culture, and Technology, Eleventh Edition"-- |
| Assigning source |
Provided by publisher. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Straubhaar/Larose/Davenport's MEDIA NOW: UNDERSTANDING MEDIA, CULTURE, AND TECHNOLOGY, 11th Edition, thoroughly illustrates how media technologies develop, operate, converge and impact society. Its comprehensive introduction to today's global media environment includes ongoing developments in technology, culture and critical theory that transform this rapidly evolving industry. Coverage of history, theories, concepts and technical knowledge prepares you for a career in online, interactive and traditional media. Expanded coverage includes social media consumption, policy changes for internet governance, international trends, online privacy protection, media ethics, mobile media and more. You will learn how various media came about and changed to survive economic shifts in society, culture and technology. Become media savvy as the text opens the back door on media operations and decisions"-- |
| Assigning source |
Publisher's website. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Telecommunication |
| Geographic subdivision |
United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Information technology |
| Geographic subdivision |
United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media |
| Geographic subdivision |
United States. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
LaRose, Robert, |
| Relator term |
author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Davenport, Lucinda, |
| Relator term |
author. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
2 |
| e |
epcn |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Edition |
23 |
| Classification part |
384.0973 |
| Item part |
St826m |
| Call number prefix |
CIR |
| Call number suffix |
2025 |
| Suppress in OPAC |
No |