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Advertising and promotion : an integrated marketing communications perspective / George E. Belch

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill, 2009.Edition: 8th editionDescription: iv, 838 pages : figures, images ; 26 cmISBN:
  • 9780071288699
Subject(s): DDC classification:
  • 659.1 B410a
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Holdings
Item type Current library Shelving location Call number Copy number Status Date due Barcode
Books Books Main Library-Nabua Circulation Section CIR 659.1 B410a 2009 (Browse shelf(Opens below)) 1-3 Available 010055
Books Books Main Library-Nabua Circulation Section CIR 659.1 B410a 2009 (Browse shelf(Opens below)) 2-3 Available 010056
Books Books Main Library-Nabua Circulation Section CIR 659.1 B410a 2009 (Browse shelf(Opens below)) 3-3 Available 010057

Includes Index.

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