| 000 | 00905nam a22002897a 4500 | ||
|---|---|---|---|
| 005 | 20230512222247.0 | ||
| 008 | 180807t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781259253065 | ||
| 040 | _cCSPC | ||
| 082 | 0 |
_a658.84 _bC282i |
|
| 100 |
_aCateora, Philip R., _eauthor. |
||
| 245 | 0 | 0 |
_aInternational marketing _cPhilip R. Cateora |
| 250 |
_a17th _bEdition |
||
| 260 |
_aNew York: _bMcGraw Hill Education, _c2016. |
||
| 300 |
_axxxvi, 662 pages: _bfigures, images; _c28 cm. |
||
| 500 | _aIncludes Index. | ||
| 650 | 1 | 0 | _aExport marketing. |
| 650 | 1 | 0 | _aInternational business enterprises. |
| 650 | 1 | 0 | _aIntercultural communication. |
| 700 | 1 |
_aGilly, Mary C., _eauthor. |
|
| 700 | 1 |
_aGraham, John L., _eauthor. |
|
| 700 | 1 |
_aMoney, R. Bruce _eauthor. |
|
| 940 | _aLenie | ||
| 942 |
_cBOOK _jCIR 658.84 C282i 2016 |
||
| 999 |
_c5536 _d5536 |
||