000 03329nam a2200325 i 4500
003 CSPC
005 20261021143253.0
008 261019s2025 -uk b 001 0 eng d
020 _a9781836592730
040 _aCSPC
_beng
_cCSPC
_dCSPC
_erda
050 0 0 _aP96.T42
_b.P48 2025
082 0 0 _a302.23
_bP442e
_223
100 1 _aPeterson, Lauren,
_eauthor.
245 1 0 _aElectronic media and information technology /
_cLauren Peterson.
264 1 _aLondon, United Kingdom :
_bED-Tech Press,
_c2025.
300 _ax, 251 pages ;
_c26 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
505 0 _aDigital communication: understanding electronic media -- Guidelines for effective electronic publishing -- Foundations of information technology: infrastructure and application -- Digital learning: the future of education -- Understanding electronic databases: structure and function -- The origins of electromechanical television: a historical perspectives -- Cinematic storytelling: techniques in film-style dramatic production -- From operations to innovation: a development framework -- Crafting narratives: film editing processes in new media.
520 _a"Electronic Media and Information Technology is a comprehensive textbook that explores the intersection of electronic media with information technology, offering insights into their symbiotic relationship and transformative impact on modern communication. This book is essential for students, professionals, and researchers interested in understanding how technology shapes and enhances electronic media practices. The book begins by examining the evolution of electronic media and its convergence with information technology. It covers key technological advancements such as digital broadcasting, internet-based media distribution, multimedia production tools, and interactive media platforms. "Electronic Media and Information Technology" delves into the practical applications of technology in electronic media, including content creation, distribution strategies, audience engagement analytics, and the integration of social media in media campaigns. It discusses the role of data analytics, artificial intelligence, and virtual reality in reshaping the landscape of electronic media. Through case studies, industry examples, and theoretical frameworks, this textbook provides a comprehensive understanding of how information technology drives innovation and efficiency in electronic media industries. It addresses ethical considerations, regulatory challenges, and emerging trends that impact the future of electronic media and information technology integration. Overall, "Electronic Media and Information Technology" equips readers with the knowledge and skills necessary to navigate and thrive in the rapidly evolving digital media landscape"-- Publisher's description.
650 0 _aElectronic media.
650 0 _aDigital media.
650 0 _aDigital communications.
650 0 _aInformation technology.
650 0 _aMass media
_xTechnological innovations.
942 _2ddc
_n0
_cBK
_iP442e
_e23
_h302.23
_kCIR
_m2025
999 _c33774
_d33774