000 01708nam a2200289 i 4500
003 CSPC
005 20250729143119.0
008 250721s2023 -uk b 001 0 eng d
020 _a9781783305490
040 _cCSPC
_aCSPC
_beng
_erda
082 0 4 _a069.1
_bM192d
100 1 _aMackay, Rachel,
_eauthor.
245 1 0 _aDelivering the visitor experience :
_bhow to create, manage and develop an unforgettable visitor experience at your museum /
_cRachel Mackay.
264 1 _aLondon :
_bFacet Publishing,
_c2023.
300 _axviii, 190 pages ;
_c24 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
490 0 _aMuseum and gallery essentials
504 _aIncludes bibliographical references and index.
505 0 _aCreating the visitor experience -- Recruiting your visitor experience team -- Delivering a great induction -- Volunteering and the visitor experience -- Visitor journey mapping -- Ticketing, capacities and crowd management -- Managing the visitor experience -- Operational procedures -- Performance management -- Emotion and the visitor experience -- Guided tours -- Crisis management -- Developing the visitor experience -- Advocating for the visitor experience -- Measuring the visitor experience -- Creating a visitor experience strategy -- Continuing development and engagement -- Innovation and visitor experience teams -- Change management.
650 0 _aCommunication in museums.
650 0 _aMuseum exhibits
_xSocial aspects.
650 0 _aMuseum visitors.
942 _2ddc
_n0
_cBK
_h069.1
_iM192d
_kCIR
_m2023
999 _c29817
_d29817