| 000 | 00766nam a22002417a 4500 | ||
|---|---|---|---|
| 005 | 20230512221606.0 | ||
| 008 | 180309t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781285170435 | ||
| 040 | _cCSPC | ||
| 082 | 0 |
_a658.8 _bF413m |
|
| 100 |
_aFerrell, O. C., _eauthor. |
||
| 245 | 0 | 0 |
_aMarketing strategy : _btext and cases/ _cO. C. Ferrell |
| 250 |
_a6th _bEdition |
||
| 260 |
_aUnited States of America : _bSouth-Western, Cengage Learning, _c2014. |
||
| 300 |
_avii, 587 pages : _bimages, figures ; _c26 cm. |
||
| 500 | _aIncludes Index. | ||
| 650 | 1 | 0 |
_aMarketing _xManagement. |
| 700 | 1 |
_aHartline, Michael D., _eauthor. |
|
| 940 | _aLenie | ||
| 942 |
_cBOOK _jCIR 658.8 F413m 2014 |
||
| 999 |
_c2474 _d2474 |
||