Influence of social media on students' academic performance : study of its benefits and risk / Liean Glyzel B. Navarro, Ericka Nonato, Leny Rose N. Oafallas, Ovenada Rosilla.

Undergraduate Thesis (BSOA) - Office Administration Camarines Sur Polytechnic Colleges, 2024.

Includes bibliographical references.

The influence of social media on the academic performance of Bachelor of Science in Office Administration (BSOA) students at Camarines Sur Polytechnic Colleges Buhi Campus during the first semester of the 2023-2024 academic year. Utilizing a descriptive research design, the research involved a questionnaire distributed via Google Forms to a sample of 200 BSOA students, with a demographic breakdown of 66 second-year, 82 third-year, and 52 fourth-year students and a gender distribution of 57 percent female and 43 percent male. Findings revealed a complex relationship between social media use and academic outcomes, with Facebook, Messenger, and Instagram identified as the most popular platforms; 78 percent of students reported using social media for 3-4 hours daily. While social media offered advantages like improved time management and access to educational resources, it also posed challenges. Many students found it difficult to manage social media alongside academic responsibilities, leading to distractions and decreased engagement in the classroom. The results indicated that the impact of social media on academic performance is multifaceted, depending on students' ability to use these platforms effectively. While it can enhance motivation and collaboration, excessive use often results in procrastination and negative self-esteem. To address these issues, the study recommends fostering digital literacy, promoting critical thinking skills, and encouraging students to prioritize academic goals. Mindfulness and self-regulation techniques are also suggested to help manage social media use. In conclusion, the study highlights the intricate relationship between social media and academic performance, emphasizing that effective utilization requires digital literacy and a focus on academic priorities. Future research should explore the long-term effects of social media on academic success and well-being, aiming to maximize benefits while mitigating risks.