TY  - BOOK
AU  - Bertram Smith
TI  - Customer relationship management
SN  - 9781635498592
U1  - 658.812 
PY  - 2018///
CY  - New York
PB  - Larsen & Keller Education
KW  - Customer relations
KW  - Management
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -