Flores, Marivic F.,

Business policy and strategy / Marivic F. Flores. - viii, 175 pages ; 23 cm.

Includes bibliographical references.

Basic concepts in business policy and strategy -- Corporate governance and social responsibility -- Environmental scanning and industry analysis -- Strategy formulation -- Strategy implementation -- Strategic human resource management -- Evaluation and control -- Industry trends -- Cases in business policy issues.

9789719654643


Management.
Strategic planning.

658.40120711 / F663b