TY - BOOK AU - Evangelista, Felicitas U., AU - Clemente,Dominador JrA. AU - Sicat,Nadine Michelle M. AU - Dacanay,Alma C. AU - AÇ«nuevo,Maria Victoria E. AU - Zarate,Elizabeth M. AU - Salazar,Melito JrS. TI - Principles of marketing management SN - 9710804111 U1 - 658.8 PY - 1984/// CY - Metro Manila PB - National Book Store KW - Marketing KW - Management KW - Philippines N1 - Includes Index ER -