03747cam a22004215i 4500 23694319 OCoLC 20261015133404.0 t| 260501t20252025enka b 001 0 eng d 2024938712 9781529602043 paperback (OCoLC)on1455531050 YDX eng rda YDX OCLCO OCLCQ QGK SXB OCLCO IAI DLC DLC-MRC DLC CSPC lccopycat P91.3 S74 2025 302.2072 St481d 23 Stevenson, Michael, 1979- author. aut http://id.loc.gov/vocabulary/relators/aut http://id.loc.gov/authorities/names/no2025022989 http://id.loc.gov/rwo/agents/no2025022989 Doing media research / Michael Stevenson and Misha Kavka. London ; Thousand Oaks, California : Sage, 2025. xvi, 296 pages : illustrations ; 25 cm. text txt rdacontent http://id.loc.gov/vocabulary/contentTypes/txt unmediated n rdamedia http://id.loc.gov/vocabulary/mediaTypes/n volume nc rdacarrier http://id.loc.gov/vocabulary/carriers/nc http://id.loc.gov/vocabulary/millus/ill Includes bibliographical references and index. Section I. Fundamentals -- What is research? -- What is an idea? -- What is a media research topic? -- What is a research question? -- What is a theoretical framework? -- What is method? -- What is analysis? -- What is ethical research? -- Section II. The research process -- Choosing sources and collecting data -- Picking apart and piecing together: interpreting media texts -- Sorting and counting: structured analysis of media content -- Asking and listening: researching with producers, audiences and users -- Mapping and visualizing: illustrating ideas and exploring data -- Section III. The writing process -- Genres of research writing -- Argumentation -- Responsible citation -- Giving and receiving feedback. "What is media research and how is it done? This book offers detailed introductions and practical guidance for all aspects of media research, from developing a research question and choosing sources to interpreting media texts, applying qualitative and quantitative methods, conducting interviews, and much more.You will encounter: A 'Fundamentals' section covering eight big topics like 'what is method?' ; A global perspective reflected in case studies of media research in Asia, Africa and South America ; Practical examples on topics from crafting a thesis statement to conducting an analysis and presenting the outcomes ; Integrated discussion of contemporary issues like the ethics of social media research. This essential companion will empower any media student to tackle their research with confidence and skill"-- Back cover. Mass media Research Methodology. http://id.loc.gov/authorities/subjects/sh2008107504 Kavka, Misha, author. http://id.loc.gov/vocabulary/relators/aut http://id.loc.gov/authorities/names/n00091131 http://id.loc.gov/rwo/agents/n00091131 http://id.loc.gov/resources/instances/23694319 http://id.loc.gov/ontologies/bibframe/instanceOf http://id.loc.gov/resources/works/23694319 DLC bibframe2marc v3.1-dev 20260105 DLC https://github.com/lcnetdev/bibframe2marc/tree/v3.1-dev 0 ibc copycat 3 epcn 20 y-gencatlg ddc BK 23 302.2072 St481d CIR 2025 0 0 0 ddc 0 0 CSPC CSPC CIR 2026-10-15 0 CIR 302.2072 St481d 2025 032655 2026-10-15 13:34:23 1-1 2026-10-15 BK 33757 33757