Dess, Gregory,

Strategic management : creating competitive advantages / Gregory Dess, [and 3 others]. - Eleventh edition. - xl, 436 and 30 various pages : illustrations ; 25 cm.

Includes bibliographical references and index.

Part 1: strategic analysis -- Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing the firm's intellectual assets: moving beyond a firm's intellectual assets: moving beyond a firm's tangible resources -- Part 2: strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Part 3: strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Part 4: case analysis -- Analyzing strategic management cases.

9781266198267


Strategic planning.

HD30.28 / D4743

658.4012 / D471s