TY  - BOOK
AU  - Lobo,Samson
TI  - International business management / 
SN  - 9788196284749
PY  - 2023///
CY  - New Delhi : 
PB  - Discovery Publishing House, 
N1  - Includes bibliographical references and index.; Employee mind-set is more satisfied in international business as compare to domestic business -- Leveraging technology for better business management -- Entry mode choice -- Platform-based internationalization of smaller firms -- The multiple dimensions of embeddedness of small multinational enterprises -- Economies of scale -- E-commerce policy and the global economy -- A conceptual framework for the technological advancement of e-commerce applications -- Speed of international expansion -- Effects of internalization rhythm and speed on e-commerce firms' growth and the role of institutional distances.
N2  - The book & quot; International business management " offers a unique perspective on the subject matter by combining market and nonmarket analysis. It covers a range of contemporary international business issues, examining them from various angles and drawing on research from different countries. It also considers the challenges of doing business in both developed and emerging economies. 
Moreover, the book provides insights into the current state of the international business and management field and identifies important future research areas. It presents thought-provoking ideas on key concepts that encourage students to think critically and explore the topics further. It is a comprehensive resource for anyone interested in understanding the complexities of international business.
ER  -