Excellence in business communication /
John V. Thill and Courtland L. Bovée.
- Fourteenth edition.
- 672 pages : color illustrations ; 28 cm.
-
Previous edition: 2020. Global edition.
Includes bibliographical references and indexes.
Part 1. Understanding the foundations of business communication -- Professional communication in a digital, social, mobile world -- Interpersonal communication skills -- Collaboration and business etiquette -- Communication challenges in a diverse, global marketplace -- Part 2. Applying the three-step writing process -- Planning business messages -- Writing business messages -- Completing business messages -- Part 3. Crafting brief business messages -- Crafting messages for digital channels -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Part 4. Preparing reports and presentations -- Planning reports and proposals -- Writing and completing reports and proposals -- Developing and delivering business presentations -- Part 5. Writing employment messages and interviewing for jobs -- Building careers and writing résumés -- Applying and interviewing for employment.
"Excellence in Business Communication takes a close look at the fundamental skills and principles of business communication. Featuring practical advice, time-tested processes, and real-world examples, this is the premier text for helping you hone and develop essential communication skills. The 14th edition continues to set new standards for currency and innovation. The authors performed extensive research to ensure up-to-date coverage of diversity, equity, and inclusion in communication skills, innovative technology usage, and contemporary business practices"-- Provided by Publisher.
9781292450117
2024407056
Business communication--United States--Case studies.