Bearis, Jenica R., <br/><br/>
BBM and Leni's online representation :   a multimodal critical discourse analysis of 2022 Philippine presidential election memes /  
Jeanica R. Bearis, Ma. Jesabel R. Parma, and Cyril A. Ramboyong. 
 - 133 leaves. 
<br/><br/>Undergraduate Theses (ABELS) - English Language Studies. 
<br/><br/>Includes bibliographic references. 
<br/><br/> This study determined the Online Representation of Ferdinand “BBM” Marcos Jr. and Maria  Leonor “Leni” Robredo through 2022 Philippine Presidential Election Memes using Multimodal  Critical Discourse Analysis. The study has solely focused on one research question: What non verbal and verbal elements are present in the 2022 Philippine Presidential election memes that  represent BBM and Leni? Kress and Van Leeuwen (1996) and Fairclough’s Three-dimensional  Model of Critical Discourse Analysis (1989) were utilized to present the non-verbal and verbal  elements in the meme. Results indicated that among fifteen (15) memes collected at Reddit, the  most prevalent non verbal elements are narrative actional, offer contact, eye level angle, medium  close up shot, high modality, top/bottom positioning, framing, and more salient features while  verbal elements show that the meme portrays both negative and positive representation of  Presidential candidates. The results further support that the presented non verbal elements in the  political memes confirm its underlying meanings through the use of verbal elements.  Hence,  political memes can be an instrument in revealing the representation of politicians among viewers.