Arenas, Chester Dave G., <br/><br/>
Entrepreneurship in tourism and hospitality industry / 
Chester Dave G. Arenas. 
 - 91 pages ;  25 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/>Unit I. Introduction to entrepreneurship -- Introduction to entrepreneurship -- The role of entrepreneurship in hospitality and tourism industry -- Unit II. Business plan -- Developing a business plan -- Market analysis -- Marketing strategies -- Unit III. Business implementation -- Starting and operating a business -- Introduction to bookkeeping -- Financial statement analysis. 
<br/><br/><label>ISBN: </label>9786218179073 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entrepreneurship.<br/>Tourism.<br/>Hospitality industry.
<br/><br/><label>Dewey Class. No.: </label>338.04  / Ar332e