Gastronomic tourism experiences and experiential marketing /  
edited by Saurabh Kumar Dixit and Girish Prayag.  
 - x, 144 pages ;  29 cm.  
<br/><br/>Includes bibliographical references and index.  
<br/><br/>Introduction: gastronomic tourism experiences and experiential marketing -- Culinary destination consumer-based brand equity : exploring the influence of tourist gaze in relation to FoodPorn on social media -- Exploring gastronomic tourism experiences through online platforms: evidence from Thai local communities -- The culinary creative process of Michelin star chefs -- Gastronomic experience (co)creation : evidence from Taiwan and Catalonia -- Gastro-nostalgia: towards a higher order measurement scale based on two gastro festivals -- From plate to place: the role of restaurant servicescapes in the development of tourists' place meanings in Brittany, France -- Blending tradition and modernity: gastronomic experiences in high Peruvian cuisine -- Discovering gastronomic tourists' profiles through artificial neural networks : analysis, opinions and attitudes.  
<br/><br/><label>ISBN: </label>9781032412832 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Food tourism.<br/>Culture and tourism.
<br/><br/><label>LC Class. No.: </label>TX631   / .G378 2023 
<br/><br/><label>Dewey Class. No.: </label>641.5  / G219