TY  - BOOK
AU  - Gamble, John E.,
AU  - Thompson,Arthur A.,Jr
AU  - Peteraf,Margaret A.
TI  - Essentials of strategic management: the quest for competitive advantage 
SN  - 9780078029288
U1  - 658.4012 
PY  - 2013///
CY  - New York
PB  - McGraw-Hill
KW  - Strategic planning
KW  - Business planning
KW  - Competition
N1  - Includes Index
ER  -