Communication research in the Philippines : issues and methods /
Elena. E. Pernia.
- vii, 127 pages ; 23 cm.
Includes bibliographical references.
An Overview into the study of communication -- Some basic foundations -- Content analysis -- Reception analysis -- Field research -- Observing meetings: a method for studying organizational climate -- Studying internet communication: analyzing web pages -- Communication research in the Philippines implications for a research agenda.
9789715426084
Communication--Philippines. --Research Mass media--Philippines.--Research Social sciences--Philippines.--Research