Berger, Arthur Asa,  1933- <br/><br/>
Media analysis techniques / 
Arthur Asa Berger, San Francisco State University. 
 - Sixth edition. 
 - xix, 346 pages :  illustrations ;  24 cm 
<br/><br/>Includes bibliographical references (pages 327-333) and indexes. 
<br/><br/>Semiotic Analysis -- Marxist Analysis -- Psychoanalytic Criticism -- Sociological Analysis -- Discourse Analysis -- Murderers on the Orient Express -- Seven Points on the Game of Football (And Some Interesting Statistics) -- The Maiden with the Snake: Interpretations of a Print Advertisement -- All-News Radio and the American Bourgeoisie -- Video Games: A New Art Form -- Cell Phones, Social Media, and the Problem of Identity. 
<br/><br/><label>ISBN: </label>9781506366210  
<br/><br/><label>LCCN: </label>2017029774 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Methodology.<br/>Mass media criticism.
<br/><br/><label>LC Class. No.: </label>P91  / .B43 2019 
<br/><br/><label>Dewey Class. No.: </label>302.23  / B453m