Cruise marketing and management. 

 - Second edition 
 - xiv, 289 pages :   color illustrations ;   26 cm. +  1 DVD (4 3/4 in.) 
<br/><br/>Includes bibliographical references and index.  
<br/><br/>Contemporary cruise operations -- Selling cruises and cruise products -- Maritime issues and legislation -- Cruise geography -- Planning itinerary -- Health, safety and security -- Customer services -- Food and beverage operations management -- Managing facilities -- Cruise line ship management.  
<br/><br/><label>ISBN: </label>9781984637086 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Cruise lines.<br/>Ocean travel.<br/>Tourism--Marketing.
<br/><br/><label>Dewey Class. No.: </label>387.542  / C888