Dess, Gregory G.,

Strategic management : text and cases / Strategic management : text & cases Gregory G. Dess, [and 3 others]. - Tenth edition. - xli, 428 (C-327, I-34) pages : color illustrations ; 25 cm.

Includes bibliographical references and index.

Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets; moving beyond a firm's tangible resources -- Business-level strategy: creating and sustaining competitive advantages -- corporate- level strategy: creating value through diversification -- international strategy: creating value in global markets -- entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational design -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases --

9781260575255


Strategic planning.

HD30.28 / .D4743

658.4012 / D471s