TY - BOOK AU - Ulrich,Karl T. AU - Eppinger,Steven D. AU - Yang,Maria C. TI - Product design and development SN - 9781260566437 AV - HD31 .U47 2020 U1 - 658.5752 23 PY - 2020/// CY - New York : PB - McGraw Hill Education, KW - Production management KW - Industrial engineering KW - Industrial management N1 - Includes bibliographical references and index.; Introduction -- Product development, process and organization -- Opportunity identification -- Product planning -- Identifying customer needs -- Product specifications -- Concept generation -- Concept selection -- Concept testing -- Product architecture -- Industrial design -- Design for environment -- Design for manufacturing and supply chain -- Prototyping -- Robust design -- Patents and intellectual property -- Service design -- Product development economics -- Project management. ER -