Prince, Jeffrey T.,

Predictive analytics for business strategy : reasoning from data to actionable knowledge / Jeffrey T. Prince. - New York, NY : McGraw-Hill Education, 2021. - xviii, 348 pages : 24 cm.

Includes index.

The roles of data and predictive analytics in business -- Reasoning with data -- Reasoning from sample to population -- The scientific method : the gold standard for establishing causality -- Linear regression as a fundamental descriptive tool -- Correlation vs. causality in regression analysis -- Basic methods for establishing causal inference -- Advanced methods for establishing causal inference -- Prediction for a dichotomous variable -- Identification and data assessment.

9781260084641


Industrial management.
Statistical methods.
Decision making.

658.4012 / P935