Davenport, Lennart,  <br/><br/>
Introduction to mass communication /  
Lennart Davenport.  
 - viii, 301 pages :   illustrations (some color) ;  25 cm.  
<br/><br/> Includes index.  
<br/><br/>Mass communication : an introduction -- Media and communication theories -- Types of mass media -- Roles of mass media -- News and journalism -- Advertising and mass media -- Media ethics and issues.  
<br/><br/><label>ISBN: </label>9781632387837 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.<br/>Communication. 
<br/><br/><label>LC Class. No.: </label>P90.I58 
<br/><br/><label>Dewey Class. No.: </label>302.23  / D273i