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  <titleInfo>
    <title>Mcquail's media and mass communication theory</title>
  </titleInfo>
  <name type="personal">
    <namePart>McQuail, Denis</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
    <role>
      <roleTerm type="text">author.</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Deuze, Mark</namePart>
    <role>
      <roleTerm type="text">author.</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">cau</placeTerm>
    </place>
    <dateIssued encoding="marc">2020</dateIssued>
    <edition>Seventh edition. </edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>ix, 672 pages :  24 cm. </extent>
  </physicalDescription>
  <tableOfContents>Preliminaries -- Theories -- Structures -- Organizations -- Content -- Audiences -- Effects -- Epilogue.</tableOfContents>
  <note type="statement of responsibility">Denis McQuail and Mark Deuze.</note>
  <note>Includes bibliographical references and index. </note>
  <subject authority="lcsh">
    <topic>Mass media</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Mass media</topic>
    <topic>Philosophy</topic>
  </subject>
  <classification authority="lcc">P90</classification>
  <classification authority="ddc">302.2301 M242m</classification>
  <identifier type="isbn">9781473902510</identifier>
  <identifier type="lccn">2019955634</identifier>
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    <recordCreationDate encoding="marc">230802</recordCreationDate>
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