Greene, Cynthia L.,

Entrepreneurship / Cynthia L. Greene. - iii, 309 pages : images ; 25 cm.

Should you become an entrepreneur? -- Entrepreneurs in a market economy -- Develop a business plan -- Identify and meet a market need --Market your business -- Distribution, promotion, and selling -- Select a type of ownership -- Locate and set up your business -- Plan and track your finances -- Risk management.

9781285893075


Entrepreneurship.
New business enterprises.
Business planning.
Business education.
Entrepreneurship--Study and teaching (Secondary).
New business enterprises--Planning.
New business enterprises--Study and teaching (Secondary).

658.421 / G830e