TY - BOOK AU - Ferrell, O. C., AU - Hult,G.Tomas M. AU - Pride,William M. TI - Marketing SN - 9781285922065 U1 - 658.8 PY - 2013/// CY - Singapore PB - Cengage Learning KW - Marketing KW - Study and teaching (Higher) KW - Asia. KW - Pacific Area ER -