TY  - BOOK
AU  - Hair, Joseph F., Jr.
AU  - Hair,Joseph F.,Jr
AU  - Celsi,Mary Wolfinbarger
AU  - Oritinau,David J.
AU  - Bush,Robert P.
TI  - Essentials of marketing research
SN  - 9789814626347
U1  - 658.83 
PY  - 2014///
CY  - New York
PB  - McGraw-Hill Education
KW  - Marketing research
N1  - Includes Index
ER  -