Moutinho, Luiz <br/><br/>
Strategic marketing management 
Luiz Moutinho 
 - Singapore :  Cengage Learning Asia,  2013. 
 - iii, 490 pages :  figures, tables ;  23 cm. 
<br/><br/> Includes Index. 
<br/><br/><label>ISBN: </label>9789814369565 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Strategic planning.
<br/><br/><label>Dewey Class. No.: </label>658.802  / M867s