The buyer's manual / [electronic resource] R. Patrick Cash, editor ; Irene Cumming Kleeberg, editorial consultant. - New York : The Association, c1979. - xxiii, 584 p. : forms, graphs ; 25 cm. Includes bibliographical references and indexes. ISBN: 0871020106 9780871020109 LCCN: 79089200 Subjects--Topical Terms: Retail trade.Marketing.Merchandising. LC Class. No.: HF5437 / .N4512 1979 Dewey Class. No.: 658.8 / Nat