Mutya, Ruby F. Alminar- <br/><br/>
Elements of marketing 
Ruby F. Alminar-Mutya 
 - 4th   edition 
 - Mandaluyong City :  National Book Store,  2007. 
 - vii, 305 pages :  22 cm. 
<br/><br/>Includes Bibliography pages (303-305).  
<br/><br/><label>ISBN: </label>9710867415 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing --Study and teaching (Higher).
<br/><br/><label>Dewey Class. No.: </label>658.8  / M985e