Pride, William M. <br/><br/>
Marketing /  
Willliam M. Pride 
 - Twentieth  edition 
 - Australia :   Cengage Learning Inc.,   2020. 
 - xxvii, 692 pages :   illustrations, figures ;   27 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780357033791 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Study & teaching (Higher).<br/>Asia.<br/>Pacific Area.
<br/><br/><label>LC Class. No.: </label>HF5415 
<br/><br/><label>Dewey Class. No.: </label>658.8  / P932m