Journalism and social media / Jeffrey Mitchell.

Includes bibliographical references and index.

Journalism : an introduction -- Journalism in social perspective -- Participatory journalism -- Theoretical insights on social media and computer-mediated communication -- The public journalism -- Media's role in shaping leadership perceptions -- New media tools for activism and change.

"Journalism and Social Media is a timely exploration of the intersection between traditional journalism practices and the transformative impact of social media platforms in today's media landscape. This textbook is essential for students, professionals, and researchers seeking to understand the evolving relationship between journalism and digital communication. The book begins by examining the evolution of social media and its integration into journalistic practices. It covers key topics such as the role of social media in news gathering, dissemination, audience engagement, and the challenges and opportunities it presents for traditional news organizations. "Journalism and Social Media" delves into the ethical considerations, credibility issues, and misinformation challenges associated with social media journalism. It explores case studies of successful social media campaigns, viral news stories, and the impact of citizen journalism on mainstream media. Through theoretical insights, practical examples, and industry perspectives, this textbook provides readers with a comprehensive understanding of how social media has reshaped journalistic norms, practices, and business models. It discusses strategies for maintaining journalistic integrity, building audience trust, and leveraging social media platforms for effective storytelling and community engagement. Overall, "Journalism and Social Media" equips readers with the knowledge and skills necessary to navigate the evolving digital media landscape, emphasizing the symbiotic relationship between journalism and social media in shaping public discourse and information dissemination"-- Publisher's website.