E-business and commerce / Saurat Sanat.

Includes bibliographical references and index.

Business performance measurement -- Value of stakeholder relationships -- Economic autonomy -- Financial planning and control of small business -- Strategic framework -- Search engine marketing -- Internet marketing -- Internet marketing strategies.

"The E-Business (electronic business) is any process that a business organization conducts over a computer-mediated network. Business organizations include any for-profit, governmental, or nonprofit entity. Their processes include production-, customer-, and internal- or management-focused business processes. E-commerce is trading in products or services using computer networks, such as the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange(EDI),inventory management systems, and automated data collection. Modern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle, although it may also use other technologies such as e-mail. While much has been written of the economic advantages of Internet-enabled commerce, there is also evidence that some aspects of the internet such as maps and location-aware services may serve to reinforce economic in equality and the digital divide. Electronic commerce may be responsible for consolidation and the decline of mom-and-pop, brick and mortar businesses resulting in increases in income inequality. This this comprehensive book provides the detailed overview of E-Business and Commerce to students of business management"-- Back cover.