Franchising success basics : a guide for future franchisees / JE Johnson.

Franchising, franchise, franchisor and franchisee - are these all just words for the same thing? or is there a difference? -- What is the franchise fee, when is it paid, and what do i get for my money -- What is a deposit agreement? Who are most franchisees? what type of person succeeds in franchising? is there an ideal franchise personality? or set of skills? -- What are franchisors really looking for when they screen potential franchisees? -- Is there any type of person who does not succeed in franchising? What are the reasons a franchise application would be rejected? There seem to be a lot of franchises out there. Which one should I invest in? -- Finding the right franchise seems overwhelming. Where do I start? What is the actual process for becoming a franchisee, and how long does it take? -- What is a disclosure document? -- How likely am I to be accepted once I fill out an application? -- An article I read says I need to do my "due diligence" before investing. What does this mean? There is a franchise trade show in a city near where I live coming up soon. should I go?