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Using qualitative research in advertising : strategies, techniques, and applications / Margaret A. Morrison

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Material type: Text

TextPublication details: California : Sage, 2012.Edition: 2nd editionDescription: ix, 218 pages : figures, tables ; 23 cmSubject(s):

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Holdings
Item type	Current library	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	Main Library-Nabua	Circulation Section	CIR 659.1072 M834u 2012 (Browse shelf(Opens below))	1	Available		016585

Includes Bibliographical references and Index.

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