Introduction to meetings, incentives, conferences and events management (MICE) / Zenaida Lansangan-Cruz.
Material type:
TextPublication details: Manila : REX Book Store, 2020.Edition: First editionDescription: vi, 214 pages : illustrations ; 26 cmContent type: - text
- unmediated
- volume
- 9786210403848
- 338.4791 C889i
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Buhi Campus Library | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 1-1 | Available | 000124-BUH | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 1-8 | Available | 022479 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 2-8 | Available | 024141 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 3-8 | Available | 024143 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 4-8 | Available | 024144 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 5-8 | Available | 024145 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 6-8 | Available | 027965 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 7-8 | Available | 027966 | ||
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Main Library-Nabua | Filipiniana Section | FIL 338.4791 C889i 2020 (Browse shelf(Opens below)) | 8-8 | Available | 027967 |
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| FIL 338.4791 C112h 2021 Heritage tourism / | FIL 338.4791 C112h 2021 Heritage tourism / | FIL 338.4791 C889i 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | FIL 338.4791 C889i 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | FIL 338.4791 C889i 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | FIL 338.4791 C889i 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | FIL 338.4791 C889i 2020 Introduction to meetings, incentives, conferences and events management (MICE) / |
Includes bibliographical references and index.
The meaning and importance of MICE -- Key players in the MICE industry and their roles in the tourism and hospitality industry -- MICE planners -- MICE planning -- MICE management -- Marketing MICE -- Financial Management of MICE -- Risk management -- The role of ethics in the MICE industry -- Technology for the MICE industry -- Changes affecting the MICE industry in the next millennium -- Special events management.
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