MARC details
| 000 -LEADER |
| fixed length control field |
02747nam a2200301 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
CSPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20261015122053.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
261014s2025 je b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9798891616653 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
CSPC |
| Language of cataloging |
eng |
| Transcribing agency |
CSPC |
| Modifying agency |
CSPC |
| Description conventions |
rda |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
P90 |
| Item number |
.H69 2025 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
302.23 |
| Item number |
H831d |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Howard, Julio, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
| Title |
Development communication / |
| Statement of responsibility, etc. |
Julio Howard. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Jersey City : |
| Name of producer, publisher, distributor, manufacturer |
Alexis Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
x, 288 pages ; |
| Dimensions |
27 cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Introduction -- Development communication: concepts and genesis -- Approaches and theories of development communication -- Paradigms of development -- Media and development communication -- Development reporting -- Development journalism -- Elements of media -- Strategic approaches to development communication. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Development communication refers to the use of communication strategies and tools to promote social, economic, and cultural development. It encompasses a range of practices aimed at improving the quality of life for individuals and communities, especially in developing regions. The concept involves the dissemination of information and the engagement of communities in dialogue to address developmental challenges, such as poverty, health, education, and environmental sustainability. Development communication is participatory, meaning it encourages the active involvement of communities in the decision-making process. It also focuses on empowering marginalized groups by providing them with the knowledge and resources to improve their lives. This approach utilizes various media, including traditional forms like radio and print, as well as digital platforms, to reach diverse audiences. A key element of development communication is its focus on behavior change, aiming to influence attitudes and practices that contribute to sustainable development. By fostering understanding, cooperation, and action among stakeholders, development communication plays a crucial role in achieving broader development goals, such as the United Nations' Sustainable Development Goals (SDGs). "Development Communication" explore show communication strategies are applied to facilitate social change and development across various communities"-- Back cover. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Development communication. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Development journalism. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media and development. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Suppress in OPAC |
No |
| Koha item type |
Books |
| Item part |
H831d |
| Edition |
23 |
| Classification part |
302.23 |
| Call number prefix |
CIR |
| Call number suffix |
2025 |