MARC details
| 000 -LEADER |
| fixed length control field |
03405cam a22003978i 4500 |
| 001 - CONTROL NUMBER |
| control field |
22528075 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
CSPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20261007103448.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
220428s2022 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2022006440 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781032209128 |
| Qualifying information |
(paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
22528075 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
CSPC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HM742 |
| Item number |
.M59 2023 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
302.231 |
| Item number |
M699 |
| Edition number |
23/eng/20220428 |
| 245 00 - TITLE STATEMENT |
| Title |
Mixed methods perspectives on communication and social media research / |
| Statement of responsibility, etc. |
edited by Reynaldo Gacho Segumpan and Joanna Soraya Abu Zahari. |
| 263 ## - PROJECTED PUBLICATION DATE |
| Projected publication date |
2207 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Abingdon, Oxon ; |
| -- |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Routledge, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2023. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxviii, 280 pages ; |
| Dimensions |
24 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Introduction -- Part 1. Communication research perspectives -- The organisation of Japanese hospitality: a narrative analysis of "omotenashi" -- Communication strategies used by women immigrant entrepreneurs to cope with ethnic challenges -- Communication as terrorism, terrorism as communication: a thematic analysis of Islamic State communication -- Exploration into communication fidelity in telemedicine -- Identifying scientific trends through recombinant memetics -- Online photosharing as a communication paradigm: a discourse approach to Instagram -- Part 2. Research perspectives in social media -- The utilisation of social media platforms for brand image and market position development among SMEs -- Social media and issues of political consciousness and political change in Algeria -- The effects of financial literacy and social media on financial behaviour -- The influence of social media in marketing events -- To what extent are credibility and attractiveness of social media influencer important in developing positive brand image and customer attitude? -- Kenyan women and their use of social media for their SMEs -- Impact of social media on the buying decision-making process of leisure and recreation products -- Big social data: relationships among privacy, security, and trust -- AI-enabled bot and social media: a survey of tools, techniques, and platforms for the arms race -- Part 3. Conclusion -- Research direction in CommSocMed: quo vadis? |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a discipline-cum-methodology-tailored book that navigates the current research spectrum of communication and social media ("CommSocMed"). It examines contemporary and relevant issues that intertwine the expansive spheres of CommSocMed"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Social media |
| General subdivision |
Research |
| -- |
Methodology. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Communication |
| General subdivision |
Research |
| -- |
Methodology. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Segumpan, Reynaldo Gacho, |
| Relator term |
editor. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Soraya Abu Zahari, Joanna, |
| Relator term |
editor. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
| Relationship information |
Online version: |
| Title |
Mixed methods perspectives on communication and social media research |
| Place, publisher, and date of publication |
New York, NY : Routledge, 2022 |
| International Standard Book Number |
9781003265887 |
| Record control number |
(DLC) 2022006441 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Edition |
23 |
| Classification part |
302.231 |
| Item part |
M699 |
| Call number prefix |
CIR |
| Call number suffix |
2023 |
| Suppress in OPAC |
No |