Learning Resource and Development

Data analytics and business intelligence /

Abante, Marmelo V.,

Data analytics and business intelligence / Marmelo V. Abante, [and 4 others]. - viii, 447 pages : illustrations ; 25 cm.

Includes bibliographical references.

A brief overview of business intelligence -- An exhaustive study of analytics -- An overview of data mining -- Acquiring knowledge of data warehousing -- Market research: an integrated study -- Essential components of a business intelligence system -- Operational intelligence technological components -- Ethical implicants of business analytics.

"This book examines all you need to know about business intelligence and analytics in the modern world, including all the most crucial components. This massive book devotes a significant portion of its pages to discussing themes that are fundamental to the field of business intelligence. The publication is to act as a resource guide for students and make it easier for them to study the subject area"-- Preface of the book.

9786214271467


Business enterprises--Data processing.
Business intelligence.

HF5548.2 / .A236 2023

658.472 / Ab17d