Essentials of strategic management : the quest for competitive advantage /

Gamble, John E.,

Essentials of strategic management : the quest for competitive advantage / John E. Gamble - 3rd edition - New York ; McGraw-Hill, 2013. - v, 519 pages : figures ; 25 cm.

Includes Index.

9780078029288


Strategic planning.
Business planning.
Competition.

658.4012 / G143e