Mcquail's media and mass communication theory /

McQuail, Denis,

Mcquail's media and mass communication theory / Denis McQuail and Mark Deuze. - Seventh edition. - ix, 672 pages : 24 cm.

Includes bibliographical references and index.

Preliminaries -- Theories -- Structures -- Organizations -- Content -- Audiences -- Effects -- Epilogue.

9781473902510

2019955634


Mass media.
Mass media--Philosophy.

P90

302.2301 / M242m